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Company will forge an expanded and stronger CASE entity.
October 3, 2017
By: KERRY PIANOFORTE
Editor, Coatings World
Azelis Americas announced the combination of the P.T. Hutchins and Ribelin companies, extending the Ribelin brand into the western region. It will be led by Jordan Muller, general manager of Ribelin. “The CASE market segment is vitally important and we need to continuously improve our ability to service the market’s changing demands. The newly expanded Ribelin will allow our CASE segment to better serve our customers, our principals, and our employees,” said Frank Bergonzi, CEO and president of Azelis Americas. “We had significant success and positive feedback from our principals and customers with the integration of EW Kaufmann into the GMZ brand last year. We decided it makes perfect sense to do the same with P.T. Hutchins and Ribelin, especially given the fact that the Ribelin brand has been a renowned leader in the CASE market for over 80 years,” said Dan Gruber, managing director CASE, Azelis Americas. The newly expanded Ribelin stretches from Florida to Seattle and demonstrates the commitment of Azelis to the CASE market segment. It is comprised of a team of highly trained, dedicated technical sales representatives, supported by application labs with degreed chemists, technical marketing, and best in class customer service. It will continue to bring value and accelerated growth to our principal partners and to over 7,000 customers across the U.S. The planned integration is scheduled for completion by January 1, 2018. “We stand committed to fulfilling our mission of delivering exceptional value to our customers and principals in every transaction. We strive to exceed expectations every single day,” said Jordan Muller, general manager of Ribelin. “The synergies and additional customer-facing resources this combination brings, create an exceptional opportunity for us. I could not be more excited about the immense opportunity this affords to our employees, as well as an enhanced growth platform for our principals. Our ability to provide superior technical and customer service experience will be enhanced.” Pat Lancaster, currently vice president of sales for P.T. Hutchins on the West Coast, will continue as vice president of sales for Ribelin in the West, reporting to Jordan Muller. Pat and the current customer service/other back office personnel, will remain in Southern California. Doug Kercher, current general manager of P.T. Hutchins, will take on a new corporate role as vice president, supply chain operations, Azelis Americas under Ted Burke. “We are thrilled to have Doug join our supply chain team,” said Mr. Burke. “Doug brings a wealth of experience along with a very organized and analytical approach. We will be using Doug’s expertise to make improvements to our purchasing process, as well as enhancing the efficiency of our overall supply chain.” Additionally, the construction products additives business, currently embedded in P.T. Hutchins, and led by Tom Fasteson, will be branded as Azelis Americas Construction Solutions. Tom and his team will report directly to Dan Gruber. “Our Construction Solutions team is excited to be recognized as a strategic growth segment within Azelis Americas,” said Tom Fasteson, vice president Construction Solutions, Azelis Americas. Tom concludes, “I am confident that our customers and principals will continue to benefit from our industry leading laboratory support, technical expertise, and excellent customer service.”
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