announced an extended distribution agreement with BASF Colors & Effects in Turkey, for their range of pigments used in paints, inks and special applications, effective immediately.
The new mandate builds upon 20 years of partnership with BASF Colors & Effects in the Americas.
“We have been working with Azelis Americas for more than 20 years and are impressed with their expertise in specialty chemicals distribution," said Kai Sörensen, head of Global Distributor Management at BASF Colors & Effects. "I am confident that Azelis Turkey's local team of industry specialists, combined with their established commercial structure and global reach, will ensure that customers receive the best possible service and support."
“BASF is a leading pigment supplier worldwide, with particular strength in high-performance pigments," said Sertaç Sürür, managing director of Azelis Turkey. "This deal enables us to expand our partnership in Turkey with a blue-chip partner that has an excellent reputation for quality and innovation. Their product lines of organic and inorganic pigments, effect pigments and pigment preparations will complete the Azelis' current product portfolio for CASE in Turkey.”