confirmed its Official Sponsor status to Yamaha Factory Racing MotoGP for the 10th consecutive year.
The company is a supplier to major international series such as Formula OneTM, NASCAR, WEC as well as Formula Student racing.
The agreement sees Cromax, one of Axalta’s premium refinish brands, supplying paint systems for use on the Monster Energy Yamaha MotoGP team’s support trucks, mechanics’ toolboxes, workbenches, and other pit lane equipment, as well as in the hospitality areas. The Cromax name appears on the Yamaha YZR-M1 bikes of Valentino Rossi and Maverick Viñales.
"When the first agreement was signed in Italy in 2009, we were looking for a world class paint partner who embodied our values of innovation and productivity," said Marco Riva, GM of Yamaha Motor Racing Srl. "And Axalta – and its brand Cromax - continually demonstrate this. After 10 years, we still keep seeing innovations that push the boundaries. We look forward to another season of close and successful collaboration."
"At Axalta, we are proud of this close partnership with Yamaha Factory Racing MotoGP that began in Italy 10 years ago," added Marco Brioschi, Axalta’s country leader for Refinish in Italy. "This partnership provides Cromax with an opportunity each year to demonstrate the innovation and performance of its products and services, while at the same time supporting one of the best teams in motorsports. We wish the team much success throughout the 2019 season.”
The 2019 MotoGP World Championship runs from March 10 to Nov. 17, 2019, and visits 19 different circuits across the globe.