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The paint is now available exclusively at Menards.
December 11, 2020
By: Coatings World staff
Do-it-yourselfers who want the brilliant finish of an oil-based paint but crave the convenience of a water-based product can have the best of both worlds thanks to Dutch Boy Paints.
With the new Platinum Plus Cabinet, Door & Trim, the Dutch Boy brand invites project enthusiasts to express their style with a simple solution for making homes look amazing.
Oil-based paints are popular for creating stunning surfaces, but some have heavy odors and cleanup can be messy.
When using traditional latex products, brush marks are often noticeable after application, and paints may not hold up to repeated washing of the finished surface.
That’s why Dutch Boy Paints crafted Platinum Plus Cabinet, Door & Trim to bring DIYers an upgrade to traditional latex paints and the advantages of an oil-based paint―without the usual limitations.
Platinum Plus Cabinet, Door & Trim is a water-based alkyd enamel that uses oil-infusion technology to transform home elements into standout features.
The new product is highly resistant to stains and scratches, as well as humidity and moisture, making it ideal for surfaces that see heavy use, particularly door jambs, cabinets, and trim.
The new Dutch Boy Platinum Plus paint offers superb flow and leveling for a silky-smooth application with no brush marks, is ultradurable, and provides exceptional adhesion to indoor and outdoor surfaces.
Once the application is complete, the result is a glass-like, brush-mark-free finish, empowering DIYers to achieve a look that could have come out of a factory.
“Platinum Plus Cabinet, Door & Trim combines the silky-smooth application and performance benefits of an oil-based paint in a non-yellowing, water-based alkyd formula that is the only one of its kind available at Menards,” said Julie Fisher, product manager, Dutch Boy Paints. “Our latest offering helps DIYers more simply achieve beautiful results when completing their spaces. Simple solutions are how Dutch Boy Paints helps them unify their walls, cabinets, doors, and trim.”
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