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December 19, 2016
By: Catherine Diamon
Adsil, Inc., manufacturer of patented commercial and industrial siloxane coatings for hard surfaces and HVAC applications, announced today the appointment of Betsi Dmitrenko to the position of Marketing Manager. In this newly created position, Betsi will be responsible for customer communications, new product introductions, creation of collateral materials, market research, lead management and creation and corporate brand marketing. Betsi’s background includes extensive Marketing experience in the areas of Robotics as well as Commercial and Consumer Products and Services. Additionally, Betsi has consulted with a number of companies in a variety of markets. According to Glenn Bordfeld, Adsil’s Managing Director, “We are very pleased to have Betsi become a part of the Adsil team. Her vast marketing experience coupled with her enthusiasm for our product offering will be a huge benefit to Adsil and our customers.” Betsi will be based in the company’s Daytona Beach office.
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