HGTV HOME by Sherwin-Williams introduced its new and improved Everlast Exterior Paint & Primer, now with Water Beading Technology.
The innovative technology repels water off painted surfaces to help protect homes against moisture while elevating curb appeal. Everlast combines the design expertise of HGTV with the legendary quality of Sherwin-Williams and is offered exclusively at Lowe's.
"Homeowners committed to outdoor painting projects, especially large projects such as the exterior of their homes, want to know that the time invested will pay off," said Bobby Mikula, HGTV HOME by Sherwin-Williams product marketing manager. "We kept that in mind when improving Everlast Exterior Paint & Primer, which now includes innovative Water Beading Technology. Everlast's all-weather protection provides a durable finish that resists cracking, peeling, or blistering so homeowners can make their home more than they dreamed it could be."
HGTV HOME by Sherwin-Williams Everlast Exterior Paint & Primer product attributes include:
- Water Beading Technology repels water off paint, helping to protect your home from moisture;
- Extreme all-weather protection with 100 percent acrylic enamel for our most durable finish;
- Complete one-coat paint & primer that confidently covers your color changes with exceptional hiding power;
- With Rain-Ready Technology, you'll be ready in just one hour to guard your freshly painted surface against runs, blisters, or watermarks once rain showers begin;
- Ultimate stain-blocking creates a stain barrier that helps keep previous stains from seeping through and new stains from setting in;
- Innovative adhesion expertly grips difficult-to-paint chalky, glossy, or unprimed surfaces;
- Weather-tight finish flexes with changing temperatures and seasons to defy cracking, peeling and blistering;
- All-season applies smoothly and evenly in temperatures as low as 35°F or as high as 90°F, so you can paint when the time is right, even in the cold, and even when snow, rain, or ice is in the future forecast.
