PPG TAUBMANSEndure Interior Paint a Preferred Choice of National Asthma Council Australia

The National Asthma Council Australia’s Sensitive Choice program named TAUBMANSEndure interior paint a preferred choice for interior painting projects, PPG announced.

The recognition is part of a new Healthy Homes video series launched for National Asthma Week (Sept. 1-7).

An estimated 2.5 million Australians have asthma, many of whom are also among the one in five people with allergies. The educational videos aim to help all Australians understand and alleviate common triggers when undertaking home improvement projects.

The video dedicated to interior painting projects showcases Taubmans Endure paint by PPG as a preferred choice for health-conscious consumers and includes commentary from Cherie Barber.

“People with asthma and allergies are more susceptible to triggers found in many common household products, including paint, but all Australians should be cognizant of the products they choose to use in their homes,” said Adele Taylor, Sensitive Choice program manager.

“Taubmans paint has been a Sensitive Choice partner for more than 10 years,” Taylor continued. “The Taubmans Endure products that display the blue butterfly logo have been rigorously reviewed by our independent product advisory panel and proven to offer a potential benefit for people with asthma or allergies. This is through reduced contact with triggers, including the smell of paint, mold and some volatile organic compounds.”

Taubmans Endure paint by PPG that is approved by Sensitive Choice has low VOC emissions of less than 16 grams per liter. It is also low in odor and provides superior protection against mold.

“Taubmans Endure paint provides eight-in-one multi-benefit protection that helps to keep our homes clean and healthy year after year,” said Barber. “It has anti-microbial properties, and once dry, the paint inhibits the future growth of mold and mildew.”