For every photo available on Houzz.com
, users now have the opportunity to explore Benjamin Moore
paint colors that match any part of the featured photograph, simply by hovering over the + sign (which can also be moved around the image.) Beyond the classic match to colors on walls, users can also match Benjamin Moore colors to any non-painted areas within a photo such as hardwood floors, fabrics, etc.
This feature broadens the opportunity for the user to explore color as a whole – not just the specific wall color match in the featured rooms. The Color Picker unit will appear on all photos uploaded to the photo lightbox on Houzz in the US and English Canada.