03.24.17
People living in more than 40 countries around the world are to benefit from a partnership between AkzoNobel and global peace movement MasterPeace which will involve painting 100 walls.
Launched today in Rotterdam, the Netherlands, the Let's Colour Walls of Connection initiative aims to inspire and energize cities around the world and make people's lives more liveable and inspiring.
"With a little bit of paint and a lot of creativity, artists and communities are coming together to 'color peace'," explained Annemieke Kievit, Director of Public Affairs and Human Cities at AkzoNobel. "The community events will take place in cities all over the world, from Indonesia to Brazil, and will involve hundreds of artists, AkzoNobel employees, MasterPeace teams and thousands of local participants."
The initiative will also enable the two partners to contribute to two of the United Nations Sustainable Development Goals focused on creating sustainable cities and communities and forming partnerships to achieve those goals.
Launched today in Rotterdam, the Netherlands, the Let's Colour Walls of Connection initiative aims to inspire and energize cities around the world and make people's lives more liveable and inspiring.
"With a little bit of paint and a lot of creativity, artists and communities are coming together to 'color peace'," explained Annemieke Kievit, Director of Public Affairs and Human Cities at AkzoNobel. "The community events will take place in cities all over the world, from Indonesia to Brazil, and will involve hundreds of artists, AkzoNobel employees, MasterPeace teams and thousands of local participants."
The initiative will also enable the two partners to contribute to two of the United Nations Sustainable Development Goals focused on creating sustainable cities and communities and forming partnerships to achieve those goals.