Marine and Yacht Coatings Market

Boat owners often talk of the serenity of the water and how it calms the body and soul. That's hardly the case below the water's surface. Seawater, rivers and lakes offer anything but an easy ride for paints and coatings. Not only are the conditions among the most demanding in terms of formulation, the marine market is under constant environmental scrutiny and intense competition.

And lest we forget end users. Whether a cargo tanker, luxury yacht or recreational sailboat, boat and ship owners and operators are tough customers. They demand products that perform, meet environmental restrictions and keep their vessels where they belong-in the water and not undergoing lengthy maintenance procedures.


Focused Product Development
Marine and yacht owners want to spend as little time as possible with their boats out of the water and even less time contemplating what products to use on the hull. Selecting a coating is a decision they will make once a season when their vessel is pulled from the water. If the product holds up well, odds are they'll use it again.

Industry insiders Coatings World spoke with said boat owners are