The website will provide Axalta’s customers with a complete global overview of all Energy Solutions’ brands that serve customers who use wire enamels, impregnating resins and electrical steel coatings. Axalta’s electrical insulation products include Voltatex, Voltaprem, Voltabas, Voltahyd, Voltacast, Voltron and Basa. Available in English, the site will also be rolled out in Chinese, German, Spanish and Italian throughout 2017, with more language versions to follow. Energy Solutions products are formulated not only to increase the durability of the materials they coat, ranging from electric motors to computer components, but also to help optimize their operating performance and energy use.
The new site features streamlined navigation and enhanced search capabilities so that visitors will be able to find the product and application information they need quickly and easily. The product finder function is another way for visitors to identify the right brand for their requirements. The new site replaces an earlier site and will include information that was available on those pages.
“Our new website not only offers existing customers quick and easy access to essential information about our global electrical insulation business, but also provides potential new customers with key details about our brands’ features and benefits. And with a modern design and user-friendly navigation, we feel confident that this will be a valuable resource,” says Andrea Busch, Global Marketing Manager of Axalta’s Energy Solutions business.
Axalta’s Energy Solutions has served as a reliable global partner in the electrical insulation market for more than 70 years. As an international leader in the manufacture of high-quality and high-performance insulation coatings, Energy Solutions has steadily grown its product portfolio.