The alliance is a collaborative, concerted effort to identify those differentiated operators whose brands and performance meet CCG membership requirements, driving multi-channel business development value into hundreds of PPG collision businesses across the U.S.
Now operating in 34 states and quickly approaching 300 locations, CCG offers strategic insurance partners and consumers the opportunity to leverage the power of more than 1,500 OE structural certification badges within its national repair network.
“The relationship enhances CCG capabilities to identify our industry’s best, respective to those operators that are truly quality-focused, performance-driven, OEM Certifications committed … and drive value channels into them,” Certified Collision Group President and CEO Bruce Bares said. “Our differentiated model and market-leading growth lend itself to significant opportunities for loyal PPG customers to leverage our non-intrusive, high-ROI platform for many years to come.”
“We are excited about what CCG has accomplished in short order, the partnership we’ve created, and know our combined efforts moving forward will deliver improved business channels for our coveted collision partners,” PPG Business Development Manager Kevin Martin said. “CCG’s focus on improving financial results through proven b2b development solutions, solely for those independent operators that are proven performers and are making the necessary investments in OE Certifications, is a truly unique opportunity for our customer base, their key partners, and of benefit to the industry at large.”
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