Q3: Rhino Shield Coating Continues to Climb

Following record growth in the first half of 2022, AmCoat’s legacy brand, Rhino Shield, continued with a record-breaking 3rd quarter. The 25-year-old coatings company grew by 10 percent year over year. When you factor in AmCoat’s other premier brand, Floor Shield, AmCoat grew by nearly 25 percent.

Rhino Shield continues to add dealerships across the country to meet the demand from homeowners seeking a long-term alternative to traditional paint.

Jerold Hall, Rhino Shield Vice President of Sales and Dealer Development, has been tirelessly working to get new dealers up and running in under-served markets across the U.S.

“Entrepreneurs are discovering the Rhino Shield business model really works — a game changer for the customer and for their business,” said Hall. “No franchise fees, very modest investment — a high-profit-margin dealership with full support from a storied national company with proven success — you can see how that can be attractive.”

AmCoat’s CEO, Terence Andre, said the company is keeping up with customer demand by actively recruiting new dealers and making sure their existing dealer network is getting the support they need.

“We’re coating more homes and commercial properties with Rhino Shield than ever,” said Andre. “And we’re building on our robust dealer network to support that increased customer demand.”

Andre said Rhino Shield dealerships can be very lucrative for the right entrepreneur.

“We have many great success stories, but one that stands out is our Jacksonville area dealer,” said Andre. “Last year, they saw gross revenues in excess of $6 million and are getting ready to close out another record-breaking year. The Rhino Shield model just works — it’s a formulaic approach that sets our dealers up for success.”