Kerry Pianoforte, Editor 09.10.14
1. What are your expectations for CHINACOAT 2014 in Guangzhou and how does it help your business?
“Anticipation for this year’s CHINACOAT will be particularly exciting here at Michelman as it will mark the formal unveiling of our new brand identity in China,” said Steven Wong, managing director, Michelman. “For the past ten years we have been laying the foundation around the world for a stronger, more agile and forward-looking company. To name just a few key building blocks, we now have manufacturing capabilities in five countries on three continents, have invested heavily in our R&D facilities, and have improved and expanded our portfolio of solutions for paint and coating manufacturers. Our new identity reflects a pledge to our customers to anticipate and understand their needs no matter where they are in the world, anticipate and prepare for trends in the industry, collaborate with world-class talent, and develop innovative and effective technologies that help our customers stay a step ahead of the industry.”
“We expect increased attendance at this year’s show based on our own activity and feedback
“Anticipation for this year’s CHINACOAT will be particularly exciting here at Michelman as it will mark the formal unveiling of our new brand identity in China,” said Steven Wong, managing director, Michelman. “For the past ten years we have been laying the foundation around the world for a stronger, more agile and forward-looking company. To name just a few key building blocks, we now have manufacturing capabilities in five countries on three continents, have invested heavily in our R&D facilities, and have improved and expanded our portfolio of solutions for paint and coating manufacturers. Our new identity reflects a pledge to our customers to anticipate and understand their needs no matter where they are in the world, anticipate and prepare for trends in the industry, collaborate with world-class talent, and develop innovative and effective technologies that help our customers stay a step ahead of the industry.”
“We expect increased attendance at this year’s show based on our own activity and feedback
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