The 3,300-square-foot showroom inside the New York Design Center (200 Lexington Ave., Suite 814) provides a space for design professionals to work and bring their clients to meet and review projects.
“We’re very excited to be in the Design Center,” Field Integration Manager Mike Mundwiller told Coatings World. “This is a very inspirational, collaborative space. We are fully expecting it to be utilized by the design community.”
Color Gallery: Rotating artwork featuring Benjamin Moore product and color.
-“Theme and Variations” created for Benjamin Moore by The Alpha Workshops, Inc., is comprised of several panels that were created using the Negoro-nuri painting technique. Featuring the Benjamin Moore Color Trends 2018 palette, this technique involves painting layers of different colors on boards and then sanding away each layer to reveal the color underneath. The artisan’s hand dictates the result by following a process to its end or following a process with a plan toward a final design. The Alpha Workshops team found several natural color combinations within the palette of 23 colors, and explored some of their favorite combinations in the artwork shown;
Color Inspiration: Rotating vignettes featuring Benjamin Moore product and color.
-Three library vignettes, painted in CENTURY’s Blue Muscari, Marcasite and Madder Red illustrate the unparalleled depth of color and breadth of color choices available in the CENTURY palette. This trio of colorful reading rooms are accented with a library chair upholstered in ‘Collage’ from the Peter Dunham textile collection, courtesy of Hollywood at Home;
Color Decision: Work tables, color selection light box and product sample boards.
-This area boasts two 36x72 work tables where designers can work and bring their customers to meet and review projects;
Color Vault: High-tech, color selection light box, work table and 4000+ designer color sheets.
-The high-tech color vault is reminiscent of bank, housing thousands of color sheets and chips. With the state-of-the-art technology, this vault makes it easy to view and source a wide array of colors;
Classroom: Education, presentation and meeting space.
-The section, which can be used to host discussions or educational classes, holds up to 50 people and can be configured in numerous ways. Tables can be setup for conference/meeting, banquet and classroom styles or tables can be removed altogether for theater style seating.
One of the highlights was Benjamin Moore's CENTURY product and colors designed by Ellen O’Neill, director of Strategic Design Intelligence.
"CENTURY is a tremendous advancement in coatings," Mundwiller said. "Truly a tactile and visual experience with CENTURY."
The showroom is open Monday through Friday from 9 a.m. until 5 p.m.