Shanghai, China
www.baucoatings.com
PRIVATE COMPANY; YEAR ESTABLISHED: 1971
REVENUE: $203 million
MARKETS SERVED:
Architectural coatings; Automotive coatings
KEY EXECUTIVES:
Fung Ping Kwong, co-president; Chan Chuen Sang, co-president; Cheung Yat Hong, technical director.
A subsidiary of Yip’s Chemical, Bauhinia Advanced Materials Group manufacturers architectural and industrial coatings. Approximately 50% of the company’s sales are in industrial sales, while 44% is in architectural and decorative markets.
Bauhinia Advanced Materials Group consistently delivered outstanding performance in 2023, showcasing its commitment to innovation, sustainability, and customer-centric solutions. The Group's sales volume in 2023 rebounded strongly. Effective management of product gross profit margins and product mix, coupled with relatively stable raw material prices, enabled the group to achieve a significant gross margin expansion, leading to a significant surge in segmental profit.
The Group’s brands including Bauhinia and Camel Paint have continued to expand the retail network across China, while strategically optimizing their high-end coatings products and services to cater to the evolving needs of the Chinese middle-class consumers. To further strengthen the Bauhinia brand image, the company has become the official supporting brand of the Chinese national women's football team and has placed advertisements on China's high-speed rail network. Baby Care Bio-based Kids Paint, made from plant extracts, was launched in 2023.
BCG Art coatings have been a key focus area for the group, with Bauhinia opening a substantial number of 342 full-range paint stores, 116 art coatings specialty stores, and 462 new retail outlets in 2023. As a well-established coatings brand with over 40 years of heritage, Bauhinia has remained steadfast in its commitment to "focusing on coatings, caring for people" and delivering "high-performance solutions for healthy living."
Despite the challenging macroeconomic environment and headwinds faced by the coatings industry, Bauhinia has demonstrated its resilience and ability to navigate these obstacles. Looking ahead, it will continue to strengthen their store networks and strengthening their brand influence. The group will also focus on driving the growth of its industrial coatings and resins business, particularly in the protective coatings and plastic coatings segments.