YEAR ESTABLISHED: 1831
Decorative coatings; Marine coatings, Yacht coatings
Giorgio Rupnik, CEO and executive director; Giampaolo Iacone, director of administration, finance & control and director; Pietro Bianchini, operations director.
Boero Group is Italy’s paint and coatings leader in the markets it serves. Architectural and decorative paint brands in the firm’s portfolio include Boero Colori; Rover Attiva; and Grandi Superfici. Yacht brands include Boero Yacht Paint; Veneziani Yachting and Attiva Marine. The marine category offers the Boat brand. Boero Group operates out of four hubs: Genoa (headquarters and Research Centre), Rivalta Scrivia (production site) and Tortona (logistics hub), thus covering the entire country in addition to a French subsidiary dedicated to the Yachting sector; this allows optimization of the production and distribution processes, in a logic of high competitiveness and speed of response to the needs of individual customers.