The Powder Coatings Market

Powder coatings are used in a variety of applications from automotive to OEM appliances and furniture.  Powder coatings are enjoying a resurgence in both mature markets such as North America and Europe as new formulations have been introduced enabling applications at lower temperatures which has allowed for their use on a greater variety of substrates (See Powder Coatings Shows Strong Growth in European Coatings Market, Coatings World, May 2014) and emerging markets that are beginning to enact VOC regulations. Chemark Consulting Group estimates that the global value for all types of powder coatings is $7.146 billion.

Axalta has seen increases in powder coating consumption in the emerging markets where local governments have implemented newer regulations to curb VOC emissions. “Obviously, we are actively pursuing new opportunities with customers who are affected by the new environmental guidelines and therefore want to utilize powder in both existing and new facilities,” said Bill Sante, global director, marketing and business development, powder coatings at Axalta Coating Systems.  “Axalta estimates that the market for powder in 2014 wil