“The OEM Application Center further advances our strategy to be a full solutions provider to our customers, especially within the industrial assembly sector,” said Ken Forlenza, head of Industrial Assembly and Automotive Aftermarket, North America. “With its advanced technology and automation, and investment in top-of-the-line equipment, we can more rapidly design and evaluate our innovative and reproducible customer processes.”
The lab also incorporates audiovisual and interactive telepresence systems, which enable more rapid collaboration and virtual demonstrations with OEM customers, distributors and process operators.
“...[T]he opening of Henkel’s new state-of-the-art OEM Application Center... reflects our commitment to optimizing Henkel’s technical footprint to meet our innovation and growth ambitions,” said Paul Chaplinsky, global head innovation portfolio management. “By growing our application development capabilities and extending the breadth of our technologies, we are able to offer tailored manufacturing processing improvements and designs that maximize value for our customers, who are at the center of our innovation model.”
The OEM Application Center in Rocky Hill is the third lab of its kind for Henkel, with two other labs located in Western Europe and Asia-Pacific.