• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Research
    • Markets & Technologies
    • Raw Materials
    • Top Companies
    • Directories
    • Jobs
    • Events
    • Microsites
    • More
  • Magazine
  • News
  • Research
  • Markets & Technologies
  • Raw Materials
  • Top Companies
  • Directories
  • Jobs
  • Events
  • Microsites
  • Current / Back Issues
    Features
    Business Corner
    Editorial
    Digital Edition
    eNewsletter Archive
    Our Team
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    World Reports
    eBook
    Top Features
    Powder Coatings Market

    Performance Enhancing Additives

    The Role Of Kilowatt Hours In Measuring Mill Performance

    The 2023 Marine Coatings Market

    PPG: Treated Silicas Enable Tire Manufacturing Energy Savings and Reduced Complexity
    Breaking News
    Online Exclusives
    Distributor News
    Financial News
    Paint & Coatings Manufacturer News
    People In the News
    Price Increases
    Product News
    Raw Materials & Equipment
    Video Bites
    Suppliers News
    Live From Shows
    Top News
    BASF Donates $5,000 to High School STEAM Education Programs in Chattanooga Area

    Coating Additives Market Worth $10.5B by 2028: MarketsandMarkets

    California Sports Surfaces Celebrates 70 Years

    ROSS Offers Cost-Effective, Expertly Reconditioned Equipment

    AkzoNobel Shares Sustainable Architectural Solutions at Conference
    Top Companies report
    Market Research
    White Papers / Tech Papers
    Technical Papers
    Product Spec Sheets
    World Reports
    Adhesives and Sealants
    Aerospace Coatings
    Architectural Coatings
    Automotive Coatings
    Automotive Refinish
    Business Operation
    Color Trends & Forecast
    Construction Chemicals
    Corrosion Control
    Industrial Coatings
    Laboratory Equipment
    Marine Coatings
    Market Trends & Forecast
    Powder Coatings
    Production Equipment
    Radcure Coatings
    Special Purpose Coatings
    Wood Coatings
    "Green" Coatings

    California Sports Surfaces Celebrates 70 Years

    ROSS Offers Cost-Effective, Expertly Reconditioned Equipment

    Selektope Keeps Global Mercy’s Hull Barnacle-Free

    PPG Introduces High-Performance UF Membranes and Filter Elements

    ON VOLUDE is Theme of BASF’s 2023-2024 Automotive Color Trends Collection
    Additives
    Binders
    Pigments
    Solvents

    Coating Additives Market Worth $10.5B by 2028: MarketsandMarkets

    Micro Powders Showcases Natural, PTFE Alternative Additives at 2023 WCS

    OQ Chemicals Announces Price Increases for Oxo Intermediates

    BASF Broadens Monomers Portfolio, Launches Bio-based 2-Octyl Acrylate

    “MyCarbonFootprint”: BASF Launches Dashboard for Sustainable Procurement
    Company Capabilities
    Buyers Guide
    Distributor Guide
    Add New Company
    International Buyers Guide Companies
    EPS

    Shepherd Color Company, The

    Siltech Corporation

    Active Minerals

    W. R. Grace & Co.
    Industry Events
    Webinars
    Live From Show Event
    Top Events
    The Gulf Coatings Show

    Western Coatings Symposium 2023

    Pacific Coatings Show

    CHINACOAT 2023

    ABRAFATI 2023
    Companies
    White Papers/Tech Papers
    Product Spec Sheets
    Equipment
    Literature/Brochures
    Videos
    International Buyers Guide Companies
    EPS

    Shepherd Color Company, The

    Siltech Corporation

    Active Minerals

    W. R. Grace & Co.
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Business Corner
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Directories
      • Buyers Guide
      • Distributor Guide
      • Corporate Capabilities
      • Trade Associations
      • Add Your Company
    • Markets & Technologies
      • Adhesives and Sealants
      • Aerospace Coatings
      • Architectural Coatings
      • Automotive Coatings
      • Automotive Refinish
      • Business Operation
      • Color Trends & Forecast
      • Construction Chemicals
      • Corrosion Control
      • Industrial Coatings
      • Laboratory Equipment
      • Marine Coatings
      • Market Trends & Forecast
      • Powder Coatings
      • Production Equipment
      • Radcure Coatings
      • Special Purpose Coatings
      • Wood Coatings
      • "Green" Coatings
    • Raw Materials
      • Additives
      • Binders
      • Pigments
      • Solvents
    • World Reports
      • Africa Report
      • China Report
      • India/Asia Pacific Report
      • Europe Report
      • Latin America Report
      • Market Research
      • Russian Report
    • Top Companies
    • Online Exclusives
    • Glossary
    • Slideshows
    • Experts Opinions
    • Blog
    • eBook
    • Infographics
    • Videos
    • Podcasts
    • Whitepapers
    • Jobs
    • Microsites
      • Companies
      • White Papers/Tech Papers
      • Product Spec Sheets
      • Equipment
      • Literature/Brochures
      • Videos
    • Events
      • Industry Events
      • Live From Show Event
      • Webinars
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    Behr Paint Offering $10,000 for 'Color Lover' to Travel, Name New Paint Colors

    ...

    Behr Paint Offering $10,000 for
    BEHR's Orange County, CA HQ/Takata Photography
    04.24.19
    Behr Paint is offering one creative candidate the chance to serve as the brand’s first-ever Behr Color Explorer. The paint brand is seeking bright and vibrant applicants who are open to adventure, have a passion for unearthing new hues and fresh color schemes, and keep their finger on the pulse of the latest trends. 
     
    Their objective? Travel across the U.S. and Canada to source inspiration from colorful destinations, wild and whimsical adventures and bold events, which they will use to create and name new, real Behr paint colors. The Behr Color Explorer will not only receive a $10,000 stipend but also pre-paid flights, lodging and experiences throughout their colorful pursuit.
     
    “People are fascinated by the paint color-naming process. It requires a lot of time and creativity because each name tells a microstory about the specific shade,” said Erika Woelfel, VP of color and creative services at Behr Paint. “Our color experts travel the globe tracking down emerging color trends, and we’re excited to give our Behr Color Explorer a glimpse into this process by sending them on a search for new, dynamic hues to add to Behr Paint’s color collection.”
     
    The Behr Color Explorer will have the opportunity to kayak the glacial blues of Lake Louise in Banff, people-watch at a vibrant music festival, take in the bold exteriors of Charleston’s Rainbow Row and experience many more moments of positively pigmented wanderlust in between. After touring some of the U.S. and Canada’s most colorful locales, the Behr Color Explorer will be tasked with developing and naming new paint colors with the brand’s Color Marketing team at Behr's Orange County, Calif. headquarters.
     
    “Just as much as we want our consumers to connect with Behr, we also want our brand to connect with consumers – and the Behr Color Explorer initiative does this,” said Jodi Allen, chief marketing officer at Behr Paint. “We’re not only giving the individual the tools and resources to find, experience and cultivate color but also showing them how to creatively think about each color they find and their stories from our brand’s perspective.”

    The Behr Color Explorer’s responsibilities will include:
    • Traveling to colorful destinations across the U.S. and Canada;
    • Capturing detailed field notes and photos of the color inspiration discovered at each stop;
    • Sharing the color exploration journey on social media and the Colorfully, BEHR blog;
    • Leveraging these findings to create and name beautiful new Behr Paint colors
    Applicants can visit behr.com/colorexplorer and tell Behr what color inspires them most and why, in 150 words or less, by May 15, 2019. 
     
    Applicants must be at least 21 years of age and a resident of the continental U.S. or Canada, with a valid passport. The selected Behr Color Explorer will be notified on or around May 23, 2019.
     
    Related Searches
    • color trends
    • behr
    • paint
    • color
    Related Knowledge Center
    • Color Trends & Forecast
    Suggested For You
    BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs
    BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs
    Behr Paint Names Breezeway Its 2022 Color of the Year Behr Paint Names Breezeway Its 2022 Color of the Year
    Behr Paint Company Partners With HomeSphere to Offer Exclusive Rebates Behr Paint Company Partners With HomeSphere to Offer Exclusive Rebates
    Swatchbox Unveils New Building Product Sample Platform for Architecture, Design Professionals Swatchbox Unveils New Building Product Sample Platform for Architecture, Design Professionals
    Behr Paint Names UM Media Agency of Record Behr Paint Names UM Media Agency of Record
    The Wood Coatings Market The Wood Coatings Market
    Behr Paint Company Announces 2021 Color of the Year Behr Paint Company Announces 2021 Color of the Year
    Pantone Announces 2021 Colors of the Year Pantone Announces 2021 Colors of the Year
    BEHR Winter Color Trends 2020 BEHR Winter Color Trends 2020
    Low- and Zero- VOC Coatings Low- and Zero- VOC Coatings
    Axalta Introduces New Edition of Axalta Introduces New Edition of 'Wood Vibes' Trends
    BASF Retains World’s Most Valuable Chemicals Brand Title: Brand Finance BASF Retains World’s Most Valuable Chemicals Brand Title: Brand Finance
    2019 Interior Architectural Coatings Trends 2019 Interior Architectural Coatings Trends
    Behr Paint Donates $100,000 to Local Nonprofits Behr Paint Donates $100,000 to Local Nonprofits

    Related Slideshows

    • Architectural Coatings | Breaking News | Color Trends & Forecast
      BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs

      BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs

      Color Collection based on hues identified by Zillow Research to increase home value potential.
      09.17.21

    • BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs

      BEHR Paint X Zillow Release Color Palette That May Help Homeowners See More Dollar Signs

      Color Collection based on hues identified by Zillow Research to increase home value potential.
      09.16.21

    • Architectural Coatings | Breaking News | Color Trends & Forecast | Paint & Coatings Manufacturer News
      Behr Paint Names Breezeway Its 2022 Color of the Year

      Behr Paint Names Breezeway Its 2022 Color of the Year

      The tranquil tone launches with BEHR DYNASTY, Behr’s most innovative new product in company history.
      08.31.21


    • Architectural Coatings | Breaking News | Paint & Coatings Manufacturer News
      Behr Paint Company Partners With HomeSphere to Offer Exclusive Rebates

      Behr Paint Company Partners With HomeSphere to Offer Exclusive Rebates

      Homebuilders save on interior and exterior house paints, decorative finishes, primers, stains and surface preparation products
      08.19.21

    • Architectural Coatings | Breaking News | Paint & Coatings Manufacturer News
      Swatchbox Unveils New Building Product Sample Platform for Architecture, Design Professionals

      Swatchbox Unveils New Building Product Sample Platform for Architecture, Design Professionals

      Included in the launch are product samples from notable brands in building materials.
      07.08.21

    Loading, Please Wait..
    Trending
    • PPG Introduces High-Performance UF Membranes And Filter Elements
    • Hempel Inaugurates Production Facilities In China
    • ON VOLUDE Is Theme Of BASF’s 2023-2024 Automotive Color Trends Collection
    • Tim Knavish Elected PPG Chairman And CEO
    • Hugh Grant To Retire From PPG Board Of Directors
    Breaking News
    • BASF Donates $5,000 to High School STEAM Education Programs in Chattanooga Area
    • Coating Additives Market Worth $10.5B by 2028: MarketsandMarkets
    • California Sports Surfaces Celebrates 70 Years
    • ROSS Offers Cost-Effective, Expertly Reconditioned Equipment
    • Selektope Keeps Global Mercy’s Hull Barnacle-Free
    View Breaking News >
    CURRENT ISSUE

    September 2023

    • Powder Coatings Market
    • Performance Enhancing Additives
    • The Role Of Kilowatt Hours In Measuring Mill Performance
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    D2C Supplement Brand Launches Blood Sugar Support Supplement, Gluco-Control
    Natrol Launches First Non-Melatonin Sleep Supplement
    Metagenics Releases Consumer Survey on Menopausal Support Supplement
    Coatings World

    Latest Breaking News From Coatings World

    BASF Donates $5,000 to High School STEAM Education Programs in Chattanooga Area
    Coating Additives Market Worth $10.5B by 2028: MarketsandMarkets
    California Sports Surfaces Celebrates 70 Years
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    MPO's Most-Read Stories This Week—Sept. 30
    Dentsply Sirona Names Former NuVasive CEO Lucier as Chairman
    SeaStar Medical Gets Breakthrough Nod for Selective Cytopheretic Device
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Univercells Expands into the U.S. With New Offices in Andover, MA
    Evecxia Therapeutics, Quotient Sciences Complete Clinical Milestone for Depression Treatment
    Ionis, Roche Partner on RNA-targeted Programs for AD and HD
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    ScentAir Debuts Room Sprays & More
    African Pride Launches On-Campus Activations
    Sharper Image Debuts Revel Hair Tools
    Happi

    Latest Breaking News From Happi

    Hair Searches in the US Change ‘Coarse’ with Growing Demand for Textured Hair Solutions
    Boss Bottled Celebrates 25th Anniversary
    In the Case of Efficacious Cosmetic Buys, Cost is Not A Factor Says Mintel
    Ink World

    Latest Breaking News From Ink World

    W+D to Premiere i-Jet 3 Inkjet at Printing United
    MicroDynamics, All Printing Resources Partner to Represent Veritas
    Weekly Recap: Wikoff Color, BASF, Latin America Top This Week’s Stories
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    TLMI's LLT grows, Labelexpo Europe details big numbers and more
    SABIC and partners launch bio-based IML solution for food packaging
    tesa completes expansion of Michigan manufacturing facility
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Weekly Recap: Thomas Receives INDA Lifetime Technical Service Award, ExxonMobil Works with JL Goor
    Greentech Introduces Air Filter with Advanced Odor Elimination
    Ontex Divests Pakistan Operations to ASAIA Holding
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    ODT's Most-Read Stories This Week—Sept. 30
    Lazurite Adds Benchmark Medical as a Distributor for its ArthroFree Wireless Camera System
    ChitogenX Granted New U.S., Canadian ORTHO-R Patent
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Weekly Recap: Mergers and Acquisitions, First Solar Top This Week’s Stories
    Jabil Posts Fourth Quarter, Fiscal Year 2023 Results
    Ink-Borne ‘Chiplets’ Could Lead to Printable Displays, Electronics and More

    Copyright © 2023 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login